Modern Woman Editorials

View More

Caroline Winberg Stars in Elle Sweden's November Issue

Caroline Winberg wears many different hats in the 'Blue Days' editorial for Elle Sweden's November 2014 issue.

The modern woman has to juggle many different roles. There seems to be this unspoken expectation for all women to be Super Woman: complete with a happy family, high-powered career and active social life. Oh, yeah, and did I mention Super Woman must look great at all times? I guess that's a given.

Winberg embodies each of these "roles," easily transitioning from the fitness buff, to the shopaholic, the equestrian, the mother, the business woman and the jetsetter. Fashion editor Robert Rydberg styled each of these looks with a blue color palette. Andreas Sjodin photographed Winberg's incredible balancing act for Elle Sweden's November 2014 issue.
Trend Themes
1. Modern Woman Lifestyle - Disruptive innovation opportunity: Creating products and services that cater to modern women's juggling of different roles.
2. Multi-role Fashion - Disruptive innovation opportunity: Designing clothing lines that seamlessly transition from one role to the next.
3. Color Palette Styling - Disruptive innovation opportunity: Offering styling services that incorporate color palettes for various roles and occasions.
Industry Implications
1. Fashion Industry - Disruptive innovation opportunity: Adapting to the needs of modern women by creating functional and fashionable clothing lines.
2. Retail Industry - Disruptive innovation opportunity: Developing products that cater to the multi-role lifestyle of modern women.
3. Beauty Industry - Disruptive innovation opportunity: Creating beauty products and services that are efficient and effective for the busy schedules of modern women.

Related Ideas

Similar Ideas
VIEW FULL ARTICLE & IMAGES