Neo-Mod Editorials

The Elle France September 2012 Photoshoot Stars a '60s Chic Olga Sherer

The Elle France September 2012 editorial combines a space age setting with retro mod fashion for a photoshoot that is part vintage, part futuristic. By mixing and matching these two visually strong elements, the editorial encourages women to have a little fun with their fall wardrobes. The colder months doesn't have to usher in drab and depressing outfits.

Lensed by Marcin Tyszka on location at Pierre Cardin’s Bubble Palace in Théoule sur Mer, the Elle France September 2012 editorial stars model Olga Sherer. Styled by Elissa Cannelle Castelboou, the Belarusian beauty is outfitted in the likes of Stella McCartney, Celine, Louis Vuitton and Chloe. Straight locks by hairstylist Javier Palacio and coral lips by makeup artist Tiina Roivainen finish the '60s vibe.
Trend Themes
1. Retro-futurism Fashion - There is an opportunity for fashion brands to incorporate retro-mod elements with a futuristic twist, appealing to consumers who want a blend of both eras.
2. Mix-and-match Styling - A trend of mixing and matching visually strong elements allows consumers to have fun and create unique outfits, presenting an opportunity for personalized fashion.
3. Location-based Fashion Shoots - Fashion editorials shot in unique locations, such as Pierre Cardin’s Bubble Palace, offer an opportunity for brands to showcase their designs in unexpected and visually captivating settings.
Industry Implications
1. Fashion - The fashion industry can leverage the trend of retro-futuristic fashion and mix-and-match styling to create innovative designs and cater to consumer demand.
2. Photography and Art - Photographers and artists can explore location-based fashion shoots to create visually striking and unique editorial content, offering a fresh perspective on fashion photography.
3. Beauty and Cosmetics - Beauty brands can draw inspiration from the '60s vibe and incorporate coral lips and natural hairstyles into their product offerings, capturing the retro-mod trend in the beauty industry.

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