To communicate the elegance and harmonious simplicity of Flaming Jewels, a group of creatives facilitated an elevated jewelry branding initiative that subtly communicates the value of the brand and its product. The project was made with the collaborative efforts of Poland-based studio 'less.,' graphic designer Anna Holik and Gosia Perkowska.
The exquisite branding initative is embodied in beautiful pale pink, which is strongly contrasted with hits of black. The client's logo is a refined flamingo silhouette that is lightly embossed into packagings and cards. The minimalist elevated jewelry is handmade and the company's dedication to "allow women to express themselves every day in an original and special way" is communicated not only through the delicate product but also through the brand-new elegant and striking identity.
Elevated Jewelry Branding
Flaming Jewels is Enjoying an Updated Minimalist and Delicate Identity
Trend Themes
1. Minimalist Branding - Opportunity for brands to communicate elegance and simplicity through minimalist design.
2. Delicate Identity - Brands can create a unique and special identity by incorporating delicate elements into their design.
3. Elevated Jewelry - The trend of designing high-end jewelry pieces that are elegant and striking.
Industry Implications
1. Luxury Jewelry - Opportunity for luxury jewelry brands to adopt minimalist branding techniques and create delicate and elevated designs.
2. Graphic Design - Graphic designers can explore the use of minimalist and delicate elements in brand identity projects.
3. Handmade Products - Handmade product companies can focus on creating exquisite and elegant designs to communicate value and uniqueness.