Wales Bonner, the eponymous label by London-based Grace Wales Bonner, presented the epitome of elegant menswear fashion during Paris Fashion Week. The Spring/Summer 2024 capsule is titled 'Marathon' and the collection features slick tailoring, a vibrant yet sophisticated color palette, and cheeky detailing such as "larger metal beads pressed against cheetah print cowhide vests."
As a designer, Grace Wales Bonner has garnered a lot of attention n the fashion world because of her unique blend of diverse cultural references. She is known for expertly combining inspiration from African diaspora, European tailoring, and Caribbean heritage in her collections.
'Marathon' is positioned as "a reflection of a long-distance runner: the silent messenger, the unwavering spirit striding, soaring." The presentation of Wales Bonner's elegant menswear fashion highlights the label's collaboration with adidas. A pair of collaborative Neftenga sneakers are also adorned with runner Eliud Kipchog's signature.
Elegant Menswear Fashion Collections
Wales Bonner's SS24 Highlights adidas Collaboration
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Industry Implications
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