When decorating for Easter and making pretty Easter baskets, Easter grass is often in supply. Twizzlers clearly wants to be associated with Easter candy, and is releasing Easter grass candy that tastes like green apple. What better way to celebrate the resurrection of Jesus Christ than with a bright green and low fat snack?
Similar to the fake grass people use to stuff baskets, the Easter-themed candy comes in loose strands described as "disturbingly similar to their grassy inspiration." It was also described by Time Out taste testers as tasting like pesto spaghetti or pasta. So the candy might be a fun novelty more than anything else.
If you want to go beyond the traditional chocolate eggs this year, this grass-inspired candy will be available.
Edible Easter Grass
Twizzlers is Releasing Green Apple-Flavored Easter Candy that Looks Like Grass
Trend Themes
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Industry Implications
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