The Green Chef Earth Month Selects Menu is a new range of options from the meal kit delivery service formulated with high-quality flavor and sustainability in mind. The meals come in 12 recipes to choose from, which are arriving to coincide with Earth Month, and are each crafted with sustainably sourced seafoods, organic proteins, eggs and produce alongside upcycled ingredients. The meals are reported to have a lower carbon footprint than other options and will be rolling out as specialty options each week during April.
The Green Chef Earth Month Selects Menu is launching alongside a partnership with One Tree Planted, which will see the brand sponsoring one tree planting in Northern Thailand for every new and returning customer who orders a box of meals.
Upcycled Ingredient Meal Kits
The Green Chef Earth Month Selects Menu Has 12 Options
Trend Themes
1. Upcycling Meal Kits - There is an opportunity to offer more meal kit options that utilize upcycled ingredients to reduce waste and enhance sustainability.
2. Sustainable Meal Kits - The demand for sustainable meal kits is on the rise for conscious consumers that prioritize eco-friendly options.
3. Meal Kit Partnerships - Partnerships with environmentally-focused organizations could be a way to differentiate meal kit brands and appeal to consumers with similar values.
Industry Implications
1. Food Delivery - Food delivery services can leverage sustainable meal kits to offer eco-friendly options to their customers.
2. Environmental Organizations - Environmental organizations can partner with meal kit brands to promote sustainable choices and benefit from increased awareness.
3. Catering and Events - Catering and event companies can incorporate upcycled ingredients into their menus to appeal to eco-conscious clients and to differentiate their offerings.