For those city dwellers who find that they absolutely must drive to work, the Duno by Ben Herron should be their automobile of choice.
The compact concept car is ideal for weaving in and out of traffic and through narrow streets. It takes up just half of a parking space, and lowers your ecological footprint if you're not the carpooling type.
What truly makes the Duno by Ben Herron stand out is the incorporation of unicycle scooters in the rear of the vehicle. The idea behind this design decision was to offer a means for the motorist to arrive at the edge of the city, and hop onto one of the single-wheeled conveyances for city navigation, leaving downtown traffic in the dust.
Dual-Purpose Subcompacts
The Duno by Ben Herron Offers Two Forms of Efficient Urban Transit
Trend Themes
1. Compact Personal Transport - Designing lightweight and compact vehicles that are efficient for urban transit can offer a disruptive innovation opportunity in the automobile industry.
2. Multimodal Transportation - Integrating various forms of transit like unicycle scooters with cars can provide a unique and efficient solution for urban commuters and leads towards multimodal transportation.
3. Eco-friendly Vehicles - Providing eco-friendly and sustainable transportation options can be a disruptive innovation opportunity for the automotive industry, like the Duno by Ben Herron which lowers ecological footprint.
Industry Implications
1. Automobile - The Duno by Ben Herron introduces a new concept of dual-purpose subcompacts that can generate disruptive innovation opportunities within the automobile industry.
2. Mobility - Designing and incorporating various forms of transit like unicycle scooters with cars can offer disruptive innovation opportunities within the mobility industry, along with creating better transportation solutions for urban commuters.
3. Green Technology - Developing eco-friendly and sustainable transportation options like the Duno by Ben Herron could present disruptive innovation opportunities within the green technology industry.