In honor of National Coffee Day, Duck Donuts is putting a clever twist on its warm, made-to-order donuts.
Instead of serving up a coffee-filled donut like so many other chains, Duck Donuts is using coffee as a sort of garnish. For National Coffee Day, the donut chain came up with the idea of a powdered sugar donut topped with a dollop of buttercream and a sprinkling of coffee grounds. While the idea of using coffee grounds as a star ingredient may seem unusual, Duck Donuts Founder and CEO Russ DiGilio explains that since the chain is unable to fill its donuts due its made-to-order concept, the chain "took an innovative approach to finding a loophole that will satisfy the needs of our guests looking to enjoy a cream-filled donut."
Coffee Grounds-Topped Donuts
Duck Donuts is Topping Its Powdered Sugar Donut with Ground Coffee
Trend Themes
1. Coffee Grounds-topped Donuts - Coffee grounds as a garnish for baked goods could become a popular trend with an increasing demand for unique flavors and textures
2. Innovative Donut Ideas - Donut shops can incorporate unique ingredients as toppings on their donuts to differentiate themselves from competitors
3. Loophole Innovation - Companies can find innovative ways to work around limitations to create new and innovative products
Industry Implications
1. Baked Goods Industry - With the increasing popularity of unique donut and baked good flavors, the baked goods industry can explore innovative toppings and mixes to keep customers engaged
2. Coffee Industry - With coffee being used in new, creative ways, companies within the coffee industry can expand their product offerings to include coffee as an ingredient in baked goods
3. Food Service Industry - The food service industry can look at innovative ways to use unconventional ingredients to create unique flavors and products, such as Duck Donuts' coffee grounds donut topping