Inner Rebel-Channeling Streetwear

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Richardson Launches the Drop 3 Instalment for SS22

Fashion imprint Richardson launches the Drop 3 installment designed for the Spring/Summer 2022 season full of progressive looks. The theme centers around bringing forth one's inner rebellion with moody tonal palettes of black and light grey that are livened up with crimson red.

There is a part of the capsule that spotlights beachwear with a highlight on a faded rose emblem in an all-over graphic print. This can be seen throughout items such as a cotton poplin aloha shirt, shorts, and a sarong. To add some elevated options to the seasonal range, there is a water-resistant waxed cotton trench coat designed in black and lined with cotton for softness and breathability, complete with an inner placket and discharge logo.
Trend Themes
1. Inner-rebel Fashion - Opportunities for disruptive innovation include developing sustainable materials for streetwear and increasing inclusivity in style options.
2. Tonal Palettes - Opportunities for disruptive innovation include the creation of new technologies in dyeing techniques and exploring the use of natural dyes.
3. Beachwear Emblems - Opportunities for disruptive innovation include the use of 3D printing technology for detailed and intricate graphic prints on beachwear.
Industry Implications
1. Fashion - The fashion industry can incorporate sustainable materials and increase inclusivity in style options for the inner rebel fashion trend.
2. Textile Manufacturing - Textile manufacturing can create new dyeing technologies and explore the use of natural dyes to cater to the tonal palettes trend.
3. Beachwear - Beachwear manufacturers can use 3D printing technology to incorporate detailed and intricate graphic prints for the beachwear emblems trend.

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