Drake's Boston Creme Yodels are the latest addition to the snack cake brand's product portfolio that's crafted with the namesake dessert in mind to provide consumers with an easier way to enjoy it.
The snack cakes start off with golden cake that's rolled around a Boston Creme-flavored creme before being covered in a dark fudge icing. The result is a miniature take on the classic Boston Creme pie that can be enjoyed anytime of day for a quick snack or a portioned dessert. The product comes with 10 cakes in each box and is Kosher-certified by the Orthodox Union.
Associated Brand Manager Chip Stenberg commented on the new Drake's Boston Creme Yodels saying, "Boston Creme pie is the top flavor profile requested by Drake's fan. Delivering this classic American dessert flavor in the casual, on-the-go, Yodels format is sure to delight new and existing Drake's fans—no fork necessary!"
Regional Dessert Snack Cakes
Drake's Boston Creme Yodels Blend Light and Dark Flavors
Trend Themes
1. Regional Dessert Snack Cakes - The launch of Drake's Boston Creme Yodels highlights the trend of regional dessert snack cakes that offer a convenient and indulgent treat.
2. Miniature Versions of Classic Desserts - Drake's Boston Creme Yodels exemplify the trend of creating miniature versions of classic desserts, allowing consumers to enjoy their favorite flavors in a smaller, portioned format.
3. On-the-go Indulgence - The introduction of Drake's Boston Creme Yodels reflects the growing trend of on-the-go indulgence, providing consumers with a satisfying and convenient snack or dessert option.
Industry Implications
1. Snack Cake Industry - The launch of Drake's Boston Creme Yodels presents an opportunity for the snack cake industry to tap into the demand for regional and indulgent dessert snacks.
2. Convenience Food Industry - Drake's Boston Creme Yodels highlight an opportunity for the convenience food industry to cater to consumers seeking miniaturized versions of classic desserts that can be enjoyed on-the-go.
3. Dessert Market - The release of Drake's Boston Creme Yodels indicates the potential for growth in the dessert market, as consumers are increasingly looking for convenient and indulgent options that capture the essence of beloved desserts.