The Paper Magazine August 2010 Issue features a standard roster of beautiful supermodels and fabulous fashion icons. Except this time, these ladies are in drag.
Androgyny is a lasting trend in fashion, but this Paper Magazine August 2010 shoot takes it a step further by creating drag kings styled in full menswear outfits, mustaches and makeup. Stylist Tom Guinness uses his drag kings to portray the concept of blurring the lines of gender roles in society.
Suited Female Models
The Paper Magazine August 2010 Issue Features Plenty of Androgynous Looks
Trend Themes
1. Androgynous Fashion - Fashion industry can explore androgyny by creating unisex clothing and accessories for all genders.
2. Gender-neutral Marketing - Marketers can embrace the gender-fluidity trend, focusing on universal messages that don't rely on stereotypical gender roles and presentation.
3. Drag-inspired Beauty - Beauty industry can take cues from drag makeup by exploring bold and unconventional looks to break away from traditional beauty standards and expectations.
Industry Implications
1. Fashion - Fashion designers can take a cue from this to explore androgynous fashion and create unisex clothing and accessories for all genders.
2. Marketing - Marketing agencies can embrace the gender-fluidity trend promoting messages that don't rely on stereotypical gender roles and presentation.
3. Beauty - Beauty industry can explore bold and unconventional looks inspired from drag makeup to break away from traditional beauty standards and expectations.