Inspired by the retro fashion it showcases, the Dossier Journal Issue 9 editorial has a yellowish tinge that harks back to an even older time. Granted, the yellow is clearly doctored, having a neon-like hue rather than a more mustardy one, which gives the photoshoot a modern twist. Feminine and flirty, it will inspire many women for the summer season.
The Dossier Journal Issue 9 editorial was shot by photographer Andrew Kuykendall. It stars model Ashley Smith. The American beauty was styled by Djuna Bel, who outfitted her in a mix of vintage styles from the '50s to the '70s. The wardrobe of spring pastels is filled with designs from such labels as Reem Acra, Salvatore Ferragamo, Oscar de la Renta and Blumarine.
Retro Yellow-Tinged Editorials
The Dossier Journal Issue 9 Photoshoot Stars a Vintage Ashley Smith
Trend Themes
1. Retro Fashion Revival - Disruptive innovation opportunity: Create a clothing line that blends vintage styles with modern twists, appealing to consumers looking for nostalgic yet trendy fashion.
2. Neon-infused Photography - Disruptive innovation opportunity: Develop a photography style that incorporates neon hues to create a unique and eye-catching aesthetic, attracting clients seeking bold and contemporary visuals.
3. Spring Pastel Trend - Disruptive innovation opportunity: Introduce a line of spring pastel designs that combines the elegance of traditional fashion with modern silhouettes, targeting fashion-forward individuals seeking feminine and flirty looks.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Merge vintage fashion with modern elements, disrupting the traditional fashion industry and appealing to consumers with a taste for unique and nostalgic styles.
2. Photography - Disruptive innovation opportunity: Pioneer the use of neon-infused photography to stand out in the saturated photography market, attracting clients looking for visually striking and contemporary images.
3. Design - Disruptive innovation opportunity: Combine traditional craftsmanship with modern design techniques, creating a line of spring pastel designs that cater to the evolving tastes and preferences of fashion-conscious individuals.