The 'CoyoteVest' is a dog coat that enables dogs to stay protected when outdoors from predators that would otherwise hunt to kill them.
Crafted from Kevlar, the 'CoyoteVest' is outfitted with a series of spikes that ward off predators and prevent fatal attacks from occurring. The 'CoyoteVest' was created by Paul and Pam Mott who lost their dog to a coyote attack in 2014. The owners wanted to ensure this kind of thing could be eliminated by creating the 'CoyoteVest,' which is designed with a stab and bite-proof aesthetic.
The 'CoyoteVest' dog coat also comes in the 'CoyoteZapper' style, which will deliver an electric shock to a predator if they go in for an attack on an outfitted pooch.
Defensive Dog Coats
The 'CoyoteVest' Helps Thwart Predators if the Dog is Attacked
Trend Themes
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Pet Protection Gear — The market for protection gear for pets has potential for disruptive innovation, especially in wearable technology and material innovation.
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Anti-predator Products — Innovation in anti-predator products for pets has the potential to transform not only the pet industry, but also outdoor and wildlife industries.
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Electric Protective Wearables — The growing trend of electric protective wearables for pets represents a disruptive opportunity to combine pet protection and technology to create more effective and safer products.
Industry Implications
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Pet Industry — Companies in the pet industry can benefit from investing in innovative pet protection products such as the 'CoyoteVest' in order to tap into a growing market for pet safety.
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Outdoor Gear Industry — Manufacturers of outdoor gear can integrate pet protection products, such as the 'CoyoteVest', into their gear lines as a way to appeal to outdoor enthusiasts with pets.
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Wildlife Conservation Industry — Incorporating pet protection gear such as the 'CoyoteVest' into current wildlife conservation practices represents a potential disruptive innovation in protecting not only pets, but also wildlife from harm.