Ignition Interactive has recently been receiving a lot of attention for its digital ad campaigns specifically from its work on the movie Prometheus. This Ridley Scott film is a recent popular epic sci-fi thriller; working with Ignition Interactive certainly took the pre-release experience to a level that we have never seen before in the digital and interactive advertising world.
Over the course of almost a year, the team worked relentlessly on creating one of the most successful digital brand campaigns of all time. By combining various elements of social, traditional, interactive and transmedia storytelling, Ignition Interactive has delivered powerful insight into the future of advertising.
This campaign has been hailed as a benchmark for digital advertising and marketing by Forbes, AdAge and many others. With digital ad campaigns like this agencies across the globe are sure to be stepping up their digital game, strategy and presence; competition is getting fierce and people are getting incredibly creative with the emerging digital age.
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