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Too Faced's 'Dew You' Setting Spray Provides a Slight Shimmer

Those looking to lock their makeup into place without mattifying their look too much might find what they're looking for in Too Faced's new 'Dew You' setting spray, which provides a little shimmer in its finish.

With its pearlescent effect, the setting spray can be used all over the face and body to boost any day or night look with a little more radiance, while also working to refresh the user with its cucumber and watermelon scent. Although some may question whether the shimmering finish would make the user's face look oily or unflattering, Too Faced claims that it is universally flattering, adding a healthy glow that works for any occasion.

To evenly distribute the shimmer in the spray, Too Faced recommends users shake the bottle before applying it, and then when doing so, hold the bottle at least six inches away.
Trend Themes
1. Shimmer-enhancing Makeup - Opportunity for makeup companies to create more shimmer-enhancing products that provide a healthy glow.
2. Refresh-boosting Beauty Products - Opportunity for beauty companies to create more refresh-boosting products with cucumber and watermelon scents.
3. Setting Spray Innovation - Opportunity for setting spray brands to innovate by combining hold with refreshing properties.
Industry Implications
1. Beauty Industry - The beauty industry can benefit by creating products that contain shimmer for an added glow to the skin
2. Cosmetics Industry - The cosmetics industry can target shimmer loving customers by producing new products that enhance their look without making them look oily.
3. Personal Care Industry - The personal care industry has an opportunity to create more products that not only refresh the user, but also provide a luminous, healthy glow.

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