Farm-to-Can Craft Sodas

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Devil's Foot is a Sustainable and Organically-Sourced Soda

Devil's Foot is a sustainable, farm-to-can soft beverage. The craft soda was founded in Asheville, known for its craft brewing. The company uses real organic and local fruit to flavor its beverages. Some ingredients include fresh limes, lemons, peaches, blueberries, and more. Filtered water, sugar cane, and local honey are then added to the mixture.

In addition, Devil's Foot upcycled its food ingredients as it sources some of its fruit from non-sellable ugly piles at grocery stores. Moreover, since the soda's production produces large amounts of citrus zest, Devil's Foot packages and freezes the high-quality byproduct to sell to other local businesses. The sustainable soda is available in various flavors, including Fuego Ginger Beer and Blueberry Lemonade.
Trend Themes
1. Sustainable Craft Beverages - Opportunity for craft beverage companies to focus on sustainable sourcing and upcycling food waste.
2. Organic Local Ingredients - Opportunity for food and beverage companies to utilize organic, locally-sourced ingredients to create healthier products with a lower carbon footprint.
3. Upcycling Food Waste - Opportunity for innovative companies to upcycle food waste, promoting a more sustainable and environmentally-friendly production process.
Industry Implications
1. Craft Beverage Industry - Craft beverage companies can utilize sustainable and organic sourcing methods to differentiate themselves in a crowded and competitive market.
2. Food and Beverage Industry - The food and beverage industry can improve their environmental impact by upcycling food waste and sourcing organic, locally-sourced ingredients.
3. Sustainability Industry - Opportunity for companies in the sustainability industry to develop innovative solutions for reducing food waste and promoting sustainable production processes.

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