Louis Vuitton presents this designer-produced short film ‘Emprise’ to promote its luxurious new jewelry collection. In collaboration with the Surface To Air Studio, the designer brand created a short film and collection that explores Parisian origins.
The house’s luxurious offerings present a royal essence and exemplifies the company’s high-end status. The collection features opulent necklaces and watches that are captivating in their presentation. The viewer is taken along the royal setting through a seemingly never-ending labyrinth of rooms that each present a model in sequential patterns.
With the musical-aid of French musician Gesaffelstein’s ‘Aleph,’ the short film brings forth a vibe that is timeless, and presents the collection in exuberant style. The collection in itself becomes art, as visually presented through elegant borders that frame each passing model and product.
Designer-Produced Short Films
Louis Vuitton Presents Their Designer-Produced Short Film ‘Emprise’
Trend Themes
1. Luxury Brand Films - Opportunity for luxury brands to produce short films to promote their collections and create a cinematic experience for customers.
2. Musical Collaborations in Fashion - Opportunity for fashion brands to collaborate with musicians to enhance their brand's visual and auditory experience.
3. Jewelry as Art - Opportunities for jewelry brands to present their products as pieces of art through visually stunning and inventive presentations.
Industry Implications
1. Luxury Fashion - Luxury fashion brands can create a cinematic experience for customers with designer-produced short films to promote their collections.
2. Music - Opportunity for musicians to collaborate with fashion brands and enhance their brand's visual and auditory experience.
3. Jewelry - Jewelry brands can present their products as pieces of art through visually stunning and inventive presentations that elevate the value and luxury of their collections.