Dada Daily and Recess teamed up to host a surrealist cocktail party in New York City earlier this month. The artful event embraced healthy snack brand Dada Daily's love of surrealist imagery and served up a menu of artisan, CBD-infused cocktails made with sparkling CBD drinks from Recess.
The result was an Instagram-friendly space and an experience centered around elevated health and guilt-free indulgences. While Dada Daily is best known for its healthy snack range, Recess specializes in light, sparkling beverages that encourage drinkers to "take a recess" from hectic days.
Guests at the Dada Daily and Recess pop-up got a chance to check out "tablescapes draped in elegant flora and Dada Daily favorites including its famous eye-shaped matcha latte vegan truffles, which both energize and cure a sweet tooth" along with handcrafted cocktails with fun names like "One Weird Trick," "A Dream Inside a Dream," and "Good Idea."
Artful CBD Cocktail Parties
Dada Daily and Recess Partnered for a Surrealist Event in NYC
Trend Themes
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Cbd-infused Cocktail Parties — Opportunity for companies to create unique and immersive experiences centered around CBD-infused cocktails.
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Artful Event Experiences — Disruptive innovation opportunity for brands to incorporate artistic and visually appealing elements into events.
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Healthy Indulgence — Potential for businesses to capitalize on the trend of guilt-free indulgences by offering healthy yet indulgent products.
Industry Implications
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Food and Beverage — Opportunity for food and beverage companies to incorporate CBD-infused beverages into their product offerings.
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Event Planning — Opportunity for event planning companies to create unique and artful experiences for their clients.
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Wellness and Health — Disruptive innovation opportunity for wellness and health companies to incorporate CBD-infused products into their offerings.