Cute Things Falling Asleep is the name of the latest "aww" inducing site, essentially functioning as a collection of babies and animals being overtaken by the need to sleep.
CuteThingsFallingAsleep.org features a range of YouTube clips users can vote on using two scales of 1 to 5, one being a "cuteness" rating, the other being one for "sleepiness."
SLEEPY KITTEN 18 is featured in the video above, and is probably one of the best on the site; the little white cat’s head keeps flopping forward out of exhaustion. CuteThingsFallingAsleep.org has many more precious sleepyheads to chose from, including babies, puppies and bunnies.
Here’s another one of a bear:
Observing The Adorable
‘Cute Things Falling Asleep' Shows Clips of Dozing Animals
Trend Themes
1. Cuteness as Entertainment - There is a growing trend of using cute animals and babies falling asleep as a form of entertainment, presenting an opportunity for businesses that can tap into this trend through social media marketing campaigns.
2. Crowdsourced Cuteness - The popularity of platforms like CuteThingsFallingAsleep.org highlights the trend of people seeking out and actively engaging with crowdsourced cuteness content, indicating potential for businesses to create similar communities around their brand, product or service.
3. Reducing Stress Through Cuteness - The rise of CuteThingsFallingAsleep.org also shows a trend towards using cute content as a way to reduce stress and promote relaxation, presenting an opportunity for businesses to incorporate cuteness into their wellness or stress-reduction products and services.
Industry Implications
1. Pet Products Industry - The growing popularity of cute animal videos and platforms like CuteThingsFallingAsleep.org provides an opportunity for businesses in the pet products industry to tap into this trend and highlight their products as a source of cuteness and comfort.
2. Social Media Industry - Key industry players could use the trend of cute animal videos as a form of social media marketing for their platforms, utilizing features like crowdsourcing campaigns and community building.
3. Health and Wellness Industry - The trend of using cute content for relaxation and stress relief presents an opportunity for businesses in the health and wellness industry to incorporate cuteness into their products and services, marketing them as a way to promote mental and emotional well-being.