Yogurt is associated with being a creamy dairy product that you need a spoon to enjoy, but the new iögo Crunchy Yogurt Bites aim to change this with a formulation that is unlike anything ever seen before.
Positioned by the brand as the world's first crunchy yogurt snack, the bites are created by utilizing a vacuum microwave dehydration process that enables them to have textural characteristics like potato chips. This will come as welcome news to consumers who are looking for a crunchy snack that will help them to curb their cravings for traditional chips that are often high in fat and other unwanted ingredients.
The iögo Crunchy Yogurt Bites will be available in Canada at Couche-Tard and Circle K convenience stores in Quebec and Alberta, respectively.
Chip-Inspired Yogurt Snacks
The iögo Crunchy Yogurt Bites are High in Protein and Taste
Trend Themes
1. Crunchy Yogurt Snacks - The iögo Crunchy Yogurt Bites disrupt the yogurt industry by offering a unique crunchy texture similar to potato chips.
2. Vacuum Microwave Dehydration Process - The vacuum microwave dehydration process used to create iögo Crunchy Yogurt Bites opens up opportunities for innovative food manufacturing techniques.
3. Healthy Snacking - The iögo Crunchy Yogurt Bites tap into the growing trend of healthy snacking by providing a nutritious alternative to traditional potato chips.
Industry Implications
1. Dairy - The dairy industry can explore the potential of vacuum microwave dehydration process to develop more innovative dairy products with unique textures.
2. Convenience Stores - The introduction of iögo Crunchy Yogurt Bites in convenience stores presents an opportunity for these retailers to cater to health-conscious consumers looking for wholesome snack options.
3. Snack Food - The iögo Crunchy Yogurt Bites disrupt the snack food industry by offering a healthier and more innovative alternative to traditional chips.