It is the season for cruise collections and the Halston Heritage brand is the latest fashion house to reveal its Resort '16 line.
Halston Heritage came to fame in the 1970s and revolutionized discothèque culture. Paying tribute to its roots, the latest Halston Heritage collection features elegant 70s-inspired style. Leaning towards a beachy aesthetic, creative director Marie Mazelis crafted a collection that mirrors the brand's vintage garments. Palazzo jumpsuits, accordion-pleated maxis and one-shoulder frocks take over this collection for a true disco diva style that is also modern and wearable. The light and high-quality fabrics make these items appropriate as both poolside attire or classic eveningwear.
In a sea of cruise collections that have already been presented, and with more to come, Halston Heritage stands as the brand with the most visible inspiration.
70s-Inspired Cruise Collections
Halston Heritage's Latest Collection Offers Elegant Disco Fashion
Trend Themes
1. 70s-inspired Fashion - Disruptive innovation opportunity: Create a line of clothing that combines 70s nostalgia with modern sensibilities.
2. Beachy Aesthetic - Disruptive innovation opportunity: Develop a line of resort wear that captures the relaxed and breezy vibes of the beach.
3. Disco Diva Style - Disruptive innovation opportunity: Design a collection of glamorous and playful outfits that evoke the disco era while being trendy and contemporary.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Integrate sustainable and eco-friendly materials into the fashion industry's production process.
2. Resort Wear - Disruptive innovation opportunity: Incorporate technology such as UV protection or moisture-wicking fabrics into resort wear to enhance functionality.
3. Luxury Retail - Disruptive innovation opportunity: Create immersive shopping experiences using virtual reality to revolutionize the luxury retail industry.