With many consumers opting to make healthier beverage choices, Old Orchard Brands introduced a naturally sweetened, low-calorie Cranberry Cherry juice. Cranberries are a multitude of benefits that are beneficial to the body, but since they are so bitter, many companies overload cranberry juice drinks with sugar to cut out the tartness.
With only 55 calories per serving, Cranberry Cherry contains 50% less sugar than comparable cranberry juice blends. As part of the line of Cran Naturals, this drink is sweetened with a blend of real sugar and Truvia, a stevia leaf brand. Striking a balance between nutrition and flavor, Old Orchard Brands proves that you don't have to do away with sugar completely, as long as you're opting for the right kind.
Cleansing Cranberry Drinks
Old Orchard's Cranberry Cherry Drink is Naturally Sweetened with Stevia
Trend Themes
1. Healthier Beverage Choices - Opportunities for natural sweeteners and low-calorie alternatives to traditional sugary drinks.
2. Reducing Sugar Content - Opportunities for developing products with lower sugar content without sacrificing flavor.
3. Balancing Nutrition and Flavor - Opportunities for creating products that offer both health benefits and great taste.
Industry Implications
1. Beverage Industry - Opportunities for beverage companies to innovate and offer healthier alternatives to traditional sugary drinks.
2. Sweetener Industry - Opportunities for sweetener manufacturers to develop natural alternatives to artificial sweeteners for use in beverages.
3. Health Food Industry - Opportunities for health food companies to create products that balance nutrition and flavor, catering to health-conscious consumers.