Cyrille Durand's cosmetics packaging design makes mascara and lipstick look more like James Bond gadgets. Consisting of clean-cut lines and angles, the Cos'Pure packaging prototype looks chic. While the slender streamlined shapes hint that these items are products for females, you'd really have to take a close look to figure out exactly what they are.
The designs are far from traditional make-up packaging. Each item is asymmetrically lopsided and unbalanced in proportion and colors, giving off an abstract feel. A lot of make-up exudes a girly aura, with curved lines and detailed embellishments. On the contrary, this line gives off a more aggressive feel with its sharp angles. This cosmetics set predicts what the future of make-up might look like.
Tech-Inspired Cosmetics Packaging
This Gadget-Inspired Cosmetics Packaging is Future-Forward
Trend Themes
-
Abstract Cosmetic Packaging — Creating cosmetics packaging with asymmetrically lopsided and unbalanced designs to give off an abstract feel.
-
Futuristic Makeup Packaging — Designing cosmetics packaging with clean-cut lines, sharp angles, and a more aggressive feel to depict the future of makeup.
-
Tech-inspired Beauty Packaging — Incorporating gadget-inspired designs into cosmetics packaging, making mascara and lipstick resemble high-tech gadgets.
Industry Implications
-
Cosmetics — Opportunity for cosmetics brands to differentiate themselves and attract tech-savvy customers with abstract and futuristic packaging designs.
-
Design — Disruptive innovation opportunity for designers to revolutionize traditional makeup packaging by incorporating tech-inspired and abstract design elements.
-
Consumer Electronics — Potential for consumer electronics companies to expand into the beauty industry by leveraging their expertise in gadget-inspired design to create tech-inspired cosmetics packaging.