Not on front page

Corporate Caped Crusaders

View More

This Corporate Sponsered Superheroes Collection Posits Interesting Ideas

What if fan favorite comic book characters were corporate sponsored superheroes? Artist Roberto Vergati Santos took that idea and created a whole collection of heroes sporting corporate logos from a range of companies.

Iron Man fights crime for McDonald's, Batman sports a large Nike swish logo, while the Flash, rather aptly. represents Red Bull. Other heroes depicted include Captain America (UPS, Burger Knife and Coca-Cola), the X-Men (for Adidas) and the Incredible Hulk (Monster Energy Drink).

These corporate sponsored superheroes are both humorous and a source of social commentary on the growing power of capitalism in the world. In a world where corporations endorse athletes, it's not too much of a stretch to imagine that they would leap at the chance to sponsor the world's greatest heroes if they existed.

Related Ideas

Similar Ideas
VIEW FULL ARTICLE