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Keiji Ashizawa Designs the Conran Shop in Daikanyama Tokyo

Designer Keiji Ashizawa designed the interiors of the Conran Shop Daikanyama located in Tokyo right inside a building that is done by Fumihiko Maki. Inside the Hillside Terrace, the area is close to the Tokyo city center with the aim of preserving the existing architecture of the building when creating interior designs.

He speaks about the project to Dezeen, stating "Since the existing space had great potential, we knew that the work had to be put into elevating what was already there – thinking about the proportions of the space, the dry area and so on. Although it is inside a well-known architecture, there were elements where we thought we could bring change to the inside."
Trend Themes
1. Elevating Existing Space - Designers are focusing on enhancing the potential of existing spaces, offering opportunities for creative interior design solutions.
2. Preserving Architectural Heritage - Designers are prioritizing the preservation of the existing architecture when creating interior designs, recognizing the value of historical buildings.
3. Bringing Change to Known Spaces - Designers are seeking innovative ways to transform well-known spaces, exploring opportunities to reimagine and improve the interior experience.
Industry Implications
1. Retail Design - The retail industry can benefit from incorporating home-like elements into store designs, creating a welcoming and comfortable atmosphere for shoppers.
2. Architecture - The architectural industry can embrace the concept of preserving and enhancing existing structures, aligning with sustainable and mindful design practices.
3. Interior Design - The interior design industry can explore disruptive solutions to transform known spaces, providing unique experiences and refreshing existing environments.

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