Finding a commuter backpack that can hold all sorts of necessities but also be durable, comfortable and stylish is no easy feat that retailer Cole Haan has accomplished. The ZeroGrand Commuter Pack by the brand offers a multifaceted knapsack design that offers multiple uses as well as two bag styles to conveniently switch between.
The key to a good commuter backpack is its versatility allowing the wearer to bring as much or as little as they need in a design that accommodates frequent change. The ZeroGrand Commuter Pack offers just that with a light material design made from waterproof texture that is also resistant to abrasions. The pack features dozens of pockets for cards, money and valuables as well as straps that can be detached to turn the pack into a tote.
Comfortable Commuter Backpacks
The Cole Haan Zero Knapsack Can Conveniently be Switched to a Tote
Trend Themes
1. Multifunctional Backpacks - The trend towards backpacks that can convert into different forms offers opportunities for developing modular accessories.
2. Waterproof and Abrasion-resistant Materials - Using materials that are waterproof and abrasion-resistant presents an opportunity for creating versatile and durable backpacks.
3. Pockets and Straps - Designs that feature numerous pockets and detachable straps provide opportunities for creating more customizable backpacks.
Industry Implications
1. Fashion - Companies specializing in commuter backpacks can disrupt the fashion industry by creating more versatile and stylish backpacks for commuters.
2. Travel and Outdoor Gear - There are opportunities for creating multi-use backpacks for travelers and outdoor enthusiasts that can function as luggage, hiking packs, and day packs.
3. Technology - The integration of technology, such as charging ports or smart features, into multi-functional backpacks presents opportunities for creating innovative tech accessories.