The thought of a smartphone app that aims to dissuade people from spending their entire lives with their faces buried in their devices may seem a bit paradoxical and ironic at first, but it's an idea that works to great effect in the form of the JOMO community engagement app.
Created by tech entrepreneur George Taylor III as part of a collaboration with Carolina Panthers star quarterback Cam Newton, the JOMO app helps people connect with activities, volunteering opportunities, festivals and other events that are of interest to them, allowing them to get involved in their communities.
With options ranging from gardening and craft beer breweries to sporting events and musical showcases, the JOMO app has something for everyone, and helps make it easier for people to get involved in community engagement.
Paradoxical Community Engagement Apps
The JOMO App Encourages You to Spend Less Time On Your Phone
Trend Themes
1. Paradoxical Community Engagement - Apps that discourage smartphone usage while promoting community engagement can offer a disruptive innovation opportunity.
2. Hyper-local Event Discovery - Apps that provide a personalized and hyper-localized directory of events can create a disruptive innovation opportunity.
3. Volunteerism Facilitation - Apps that facilitate and encourage volunteerism can offer a disruptive innovation opportunity.
Industry Implications
1. Mobile Application - App developers can create innovative apps that focus on community engagement.
2. Social Media - Social media platforms can integrate features that promote community involvement.
3. Non-profit Organizations - Organizations that focus on community service and volunteering can use such apps to encourage participation.