Sarah Pierson and Alexa Buckley recently started a company called 'Margaux,' which only focuses on producing comfortable flats. The two Harvard grads both shared the same vision for a pair of shoes that would be more comfortable than high heels, yet more stylish than sneakers. Unable to find the perfect pair of flats at other stores, the two women decided to develop their own line of shoes.
The Margaux ballet flats combine classic styles with materials that are designed to meet the demands of modern life. The comfortable flats are made from luxurious Italian suede, which has been handcrafted by a team of Spanish artisans. Designed using precision engineering, the Margaux flats are durable enough for everyday wear. While the shoes may seem simple, they have been expertly sculpted for maximum comfort and style.
The Margaux ballerina flats are available in 14 different shades and can be custom made to fit the wearer's exact measurements.
Handcrafted Ballerina Flats
These Comfortable Flats Offer a Stylish Alternative to High Heels
Trend Themes
1. Handcrafted Flats - Disruptive innovation opportunity: Explore the market for handcrafted flats that prioritize both style and comfort.
2. Comfortable Shoes - Disruptive innovation opportunity: Develop new technologies or materials to create comfortable shoes that can compete with high heels in terms of style.
3. Customized Footwear - Disruptive innovation opportunity: Tap into the demand for customized footwear by offering personalized sizing options for customers.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Integrate technology into fashion design processes to create stylish yet comfortable products.
2. Retail - Disruptive innovation opportunity: Incentivize in-store experiences that focus on personalized fittings for customized footwear.
3. Luxury Goods - Disruptive innovation opportunity: Utilize artisanal craftsmanship techniques to create high-end, handcrafted flats that cater to luxury clientele.