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ESPA's Balm-to-Oil Cleansing Sorbet Melts Makeup and Impurities

ESPA's Yuzu & Ginger Cleansing Sorbet is a balm-to-oil facial cleanser that's formulated to melt away makeup and impurities with its unique texture. At first, the product is jelly-like, then it turns into a nourishing oil and finally, a foamy milk that leaves the skin feeling super-soft and supported.

This clarifying product gets its power from potent fruit actives and a blend of botanical oils like almond, sea buckthorn and pomegranate. Mango, yuzu and ginger are key ingredients that are joined by an Omega & Vitamin Complex to support and protect the skin's moisture barrier.

This brightening facial cleanser not only has a refreshing sensorial texture, it also boasts an uplifting fragrance thanks to its juicy superfruit ingredients.
Trend Themes
1. Fruit-based Skincare - There's an opportunity for the skincare industry to create more balm-to-oil cleansers that incorporate antioxidant-rich fruits and botanical oils for added benefits.
2. Multitasking Cleansers - There's a trend towards developing facial cleansers that multitask by removing makeup, impurities, and nourishing the skin with botanical oils in one easy step.
3. Sensorial Skincare - There's a demand for skincare products that not only deliver results but also provide sensorial experiences, like the transformitive texture and uplifting scent of balm-to-oil cleansers.
Industry Implications
1. Skincare - Skincare brands can develop more transformative cleansers by incorporating potent fruit actives and nourishing botanical oils in their formulations.
2. Beauty - Beauty companies can innovate by creating more multitasking cleansers that save consumers time and provide additional skincare benefits beyond cleansing.
3. Natural - Natural skincare brands have an opportunity to attract consumers with demand for sensorial experiences and ingredient transparency, like the fruit actives and botanical oils used in balm-to-oil cleansers.

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