To meet the demand from consumers for ice cream that's lower in fat and calories, Cedar Crest Ice Cream launched a new line of churned ice cream that fits these requirements. Specifically, loyal Cedar Crest Ice Cream customers were looking to experience the brand's classic products in a more healthful way. The brand's new line of churned ice cream comes in 48-ounce containers with popular flavors like Vanilla, Strawberry, as well as decadent Mint 'N Fudge and Caramel Swirl.
Churned, or slow-churned, ice cream is less dense because of the air within it, yet it provides a flavorful and creamy eating experience.
Although ice cream used to be seen as a once-in-a-while indulgence, a new wave of better-for-you ice cream products are now spoiling consumers with guilt-free ways to satisfy a sweet tooth.
Low-Calorie Churned Ice Creams
Cedar Crest Ice Cream's Slow-Churned Ice Cream is Less Dense
Trend Themes
1. Low-calorie Ice Cream - Opportunity for developing low-calorie ice cream products that meet the demand for healthier options while still providing a flavorful experience.
2. Churned Ice Cream - Potential for creating churned ice cream with air-filled texture that offers a creamy eating experience and appeals to health-conscious customers.
3. Better-for-you Ice Cream - Emerging trend of spoiling consumers with guilt-free ice cream options that allow them to satisfy their sweet tooth without compromising on health.
Industry Implications
1. Ice Cream Manufacturing - Disruptive innovation opportunities for ice cream manufacturers to develop low-calorie churned ice cream options that cater to health-conscious consumers.
2. Health Food Industry - Opportunity for companies in the health food industry to explore and expand their offerings by introducing better-for-you ice cream products.
3. Dessert Retail - Potential for dessert retailers to attract health-conscious customers by offering low-calorie and churned ice cream options as part of their menu.