Chen Jinmiao of China built a working replica of a luxurious Lamborghini with his own hands to fulfill his chilhood dream. The dedicated car mechanic spent almost one year to build his dream car and it cost him nearly $3,000.
He downloaded the drawings from the internet and collected the necessary materials needed to buid his Lamborghini.
Chen Jinmiao’s Lamborghini also has wing doors and a top speed of 60 miles per hour.
Implications - Consumers in modern society are attracted to being more hands-on with their products. Designs that allow customers to be more interactive appeal to those who want to be part of the production process. Companies could integrate more elements like this into their newest items to be put on the market.
Homemade Supercars
Chen Jinmiao's Lamborghini is a Luxurious Feat
Trend Themes
1. Handmade Supercars - Opportunity to cater to customers who desire a hands-on approach in the production and customization of their luxury vehicles.
2. Interactive Designs - Incorporating interactive elements in product design to appeal to consumers who want to be part of the production process.
3. Personalized Experiences - Creating opportunities for customers to personalize and customize their products to reflect their individual tastes and preferences.
Industry Implications
1. Automotive - Opportunity for automotive manufacturers to offer customizable options and DIY kits for customers to build their own luxury cars.
2. Technology - Developing innovative technologies that enable customers to easily download and access product designs and instructions for DIY projects.
3. Luxury Goods - Brands in the luxury goods industry can tap into the trend of customers desiring hands-on involvement, offering bespoke experiences and customization options.