Dairy Queen is catering to cheese lovers with the debut of two tasty new offerings: the Cheesy Dude Sandwich and new Cheesy Steak Fingers.
Just as the name suggests, the new Cheesy Dude Sandwich is loaded with cheese. The sandwich is made with a crispy-fried chicken patty that's been infused with Pepper Jack cheese and then layered with lettuce, vine-ripened tomatoes, creamy salad dressing, and two more slices of Pepper Jack cheese. Naturally, the new Cheesy Steak Fingers are just as cheesy. This dish consists of Dairy Queen's crunchy, golden steak fingers infused with the same spicy, creamy pepper jack cheese as the sandwich patty.
Both of the new menu items are available from Dairy Queen restaurants in Texas from April 25th until June 12, 2022.
Layered Ultra-Cheesy Burgers
Dairy Queen Has a New Cheesy Dude Sandwich That's Loaded with Cheese
Trend Themes
1. Cheese-lover's Delight - The trend for ultra-cheesy sandwiches/finger foods is on the rise and can be leveraged to create new and innovative menu items across multiple food industries.
2. Infused with Flavor - The use of infused cheeses in menu items can be a disruptive innovation opportunity for restaurants looking for a competitive edge.
3. Limited Time Offerings - The trend towards more prominent limited time offerings can be leveraged by fast food chains and restaurants to create buzz and drive sales.
Industry Implications
1. Fast Food - Incorporating infused cheese into menu items can be a disruptive innovation opportunity for fast food chains like McDonald's and Burger King.
2. Cafes and Pubs - Cafes and pubs can capitalize on the cheese trend by offering unique and innovative takes on classic dishes like grilled cheese sandwiches.
3. Food Trucks - Food trucks could create buzz and drive sales by offering limited time offerings that cater specifically to cheese-lovers, such as gourmet mac and cheese options.