Mimi A La Mode is taking the daring step of adding a charm and etiquette school to her Old-Hollywood inspired line of sleep masks, shower caps and spa apparel.
In days of old, proper young ladies would not have been thought of as qualified for marriage without the benefit of charm school, but in an age of text-messaging and increasingly casual interpersonal protocol, charm school is a bold business choice. A La Mode is reviving the charm school tradition not to help young women get a man, but because she believes that, "Beauty, charm, manners are all part of the same ultimate goal for living a happy fulfilled and glamorous life!"
The question remains as to whether the revival of charm and etiquette will prove to be a successful business choice.
Charm School Revivals
Mimi a la Mode Adds Etiquette Lessons to Its Retail Roster
Trend Themes
1. Charm and Etiquette Revival - The revival of charm and etiquette in modern society presents opportunities for businesses to offer services and products that cater to this trend.
2. Personal Development Services - The increasing interest in charm school and etiquette lessons indicates a demand for personal development services, creating opportunities for businesses that offer coaching, workshops, and training programs.
3. Nostalgic Fashion and Lifestyle - The charm school revival aligns with the growing trend of embracing nostalgia in fashion and lifestyle choices, creating opportunities for businesses that offer vintage-inspired products and experiences.
Industry Implications
1. Fashion and Lifestyle - The charm school revival presents opportunities for businesses in the fashion and lifestyle industry to create and promote products that emphasize elegance, refinement, and proper etiquette.
2. Education and Personal Development - The demand for charm school and etiquette lessons creates opportunities for businesses in the education and personal development industry to offer specialized courses, workshops, and training programs.
3. Event Planning and Hospitality - The charm and etiquette trend opens up opportunities for businesses in the event planning and hospitality industry to provide services that cater to elegant and refined experiences, such as hosting themed events or offering etiquette consulting for special occasions.