The only thing more deeply satisfying in the cosmetic world than finding a good all-in-one face palette is finding one that supports an animal cause, like Chantecaille’s ‘Le Tigre’ collection.
This holiday line is inspired by the tiger, and a portion of the proceeds from Chantecaille’s ‘Le Tigre’ collection are donated to TRAFFIC, a wildlife organization that works to help stop the illegal trafficking of tigers. According to Luxist and Chantecaille, there are fewer than 2,500 wild tigers in existence.
The Chantecaille ‘Le Tigre’ cosmetics palette includes four eye shades, which are the smaller circles on the right, a deep peach cheek shade and a soft gold highlighter, the latter two of which are embossed with a Royal Bengal tiger.
Cosmetics for a Cause
Chantecaille ‘Le Tigre' Makeup
Trend Themes
1. Animal-inspired Cosmetics - There is a trend of cosmetics brands creating products inspired by animals and donating a portion of proceeds to related causes.
2. Charitable Beauty Products - There is a growing trend of beauty products that support wildlife conservation and animal welfare organizations through donations.
3. All-in-one Face Palettes - All-in-one face palettes with multiple shades and products are becoming popular among consumers looking for convenience and versatility.
Industry Implications
1. Cosmetics - The cosmetics industry has the opportunity to capitalize on the trend of animal-inspired products and create more partnerships with wildlife conservation organizations.
2. Beauty and Personal Care - The beauty and personal care industry can tap into the market of consumers who are interested in using products that support charitable causes and donate a portion of proceeds to wildlife conservation.
3. Gift and Holiday - The gift and holiday industry can benefit from the demand for animal-inspired cosmetics that make great gifts, especially during the holiday season.