To do their part in the fight against global warming, Parisian fashion house, Chanel has customized a bicycle to debut with their Spring/Summer 2008 collection.
"The hand-crafted design is decorated with the house's signature quilted leather and double-C logo and is undoubtedly the most stylish mode of transport this season," Female First reported.
"It will cost around £6,200 and will be available in Chanel boutiques from December- just in time for Christmas."
You'll look super hot on this bicycle if you're pedaling around in Chanel's highly denimized Spring/Summer 2008 collection:
Chanel Bicycle
Designers Against Global Warming
Trend Themes
1. Eco-friendly Fashion - There is an opportunity for designers to create more sustainable and eco-friendly fashion options.
2. Luxury Bicycles - The luxury market for bicycles is growing, presenting an opportunity for high-end brands to enter the market.
3. Fashion-transport Integration - The integration of fashion and transportation presents an innovative way for brands to create unique and stylish products.
Industry Implications
1. Fashion - The fashion industry can explore eco-friendly materials and designs to reduce the environmental impact of their products.
2. Luxury Goods - Luxury brands can expand their offerings by entering the bicycle market with high-end and stylish options.
3. Transportation - The transportation industry can partner with fashion brands to create fashionable and sustainable modes of transportation.