Digitized Retail Directories

Moscow's Central Children's Store Boasts Connected Product Displays

The Central Children's Store in Moscow is not only an interactive retail hub but also doubles as an educational space that both children and parents will want to explore. Boasting a digitized store directory, the retail space appeals to young tech users and also features screens that are app-connected to access augmented reality content.

Powered by Intel's latest digital technology, Moscow's Central Children's Store is filled with interactive way-finding kiosks as well as discovery areas that ensure a memorable shopping trip for young visitors. In addition to seeing toys and characters come to life with ar-powered billboards, kids can also enjoy interactive storybooks at counters that feature user-friendly touchscreen surfaces.

Recognizing children's early exposure to technology, Intel and the Central Children's Store in Moscow team up to create an immersive retail experience, designed with digital natives in mind.
Trend Themes
1. Interactive Retail Experience - The digitized store directory and augmented reality content at Moscow's Central Children's Store showcases the potential for creating immersive retail experiences for tech-savvy consumers.
2. Connected Product Displays - The app-connected screens at the Central Children's Store highlight the opportunity for retailers to showcase interactive content and engage shoppers in a more personalized and interactive way.
3. Education-driven Retail Spaces - The educational aspect of the Central Children's Store demonstrates the potential for incorporating learning opportunities into retail spaces, creating a unique and engaging experience for both children and parents.
Industry Implications
1. Retail - The interactive and educational features seen at Moscow's Central Children's Store present an opportunity for retailers to enhance the shopping experience for their young customers and differentiate themselves from competitors.
2. Technology - The integration of digital technology, augmented reality, and interactive displays at the Central Children's Store showcases the potential for innovative product displays and customer engagement in the technology industry.
3. Education - The collaboration between Intel and the Central Children's Store in Moscow demonstrates the potential for educational institutions and retailers to join forces in creating immersive learning experiences that merge technology and physical spaces.

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