Tees for Trees

Carlos Miele for the Rainforest Foundation

Want to plant trees to help the planet but don't have time to go and dig in the dirt? The good news it, you can support the cause while keeping your nails clean with one of these adorable Tees for Trees designed by Carlos Miele.

The collection by the Brazilian designer features unique prints created by a number of designers including Scarlett Johansson, Caroline Trentini, Michael Roberts, Diana Picasso, Alice Braga and Bebel Gilberto. The featured photo, taken at a rainforest benefit party hosted by Miele and Vogue, shows the designer wearing a shirt design by Camilla Belle. The photos in the gallery are all from the party.

"I've liked the work of the Rainforest Foundation for a long time," Miele says. "I think Sting was a visionary when he came to Brazil and he was really concerned about Amazonia and the rainforest. For me, it's great to support this foundation."

100% of the profits from every shirt sold at Miele's store goes to the Rainforest Foundation-US.
Trend Themes
1. Sustainable Fashion - Disruptive innovation opportunity: Creating more clothing lines that support environmental causes and donate a portion of profits to organizations like the Rainforest Foundation.
2. Collaborative Design - Disruptive innovation opportunity: Partnering with celebrities and other designers to create unique prints and designs for clothing collections that promote social and environmental causes.
3. Online Fundraising - Disruptive innovation opportunity: Utilizing e-commerce platforms to sell merchandise that supports charities and foundations, allowing customers to easily contribute to causes they care about.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Incorporating sustainability and charitable initiatives into mainstream fashion brands, appealing to conscious consumers and driving positive change within the industry.
2. Nonprofit - Disruptive innovation opportunity: Exploring innovative fundraising models, such as collaborating with fashion designers and leveraging online platforms, to generate funds for social and environmental organizations.
3. E-commerce - Disruptive innovation opportunity: Building platforms that facilitate the sale of purpose-driven merchandise, connecting customers with brands and charities in an efficient and impactful way.

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