Literal Poop Packages

The Cards Against Humanity Bullshit Product Mocks Consumerism

Black Friday might have come and gone, but news about the Cards Against Humanity Bullshit publicity stunt is only starting to hit the Internet now. In an attempt to mock one of the heights of consumerism, the company has created a literal product is that full of actual feces from a bull. The confusion that ensued is one for the books.

After announcing that all the CAH games were being replaced by Cards Against Humanity Bullshit for true savings, all 30,000 boxes were sold within just 30 minutes of the sale going live. Yet people didn't seem to believe they were purchasing actual bullshit. The CAH Twitter account spent most of the day assuring people they were in fact purchasing poop packages. One of the creators of CAH, Max Temkin, shares, "If you buy the poop expecting it to be something else that’s not poop, you’re actually buying a valuable life lesson for $6."
Trend Themes
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Industry Implications
1. Consumer Packaged Goods - Consumer packaged goods industries can take inspiration from the Cards Against Humanity Bullshit product by creating unique and memorable packaging experiences to differentiate their products.
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