The Peach State Challengers is a car club exclusive to owners of Dodge Challengers in the state of Georgia that brings together those with a passion for collecting the specific model. At a recent convention, the group arranged all the members' vehicles into a technicolor rainbow and captured the footage via a drone camera. Each color of the rainbow is represented by the paint shades of the vehicles and arranged into a gradient chain to appear as a rainbow.
The spectrum of vehicles was put together by arranging the cars from white to red and angling them in lines of four. This way the cars could be interlocked together to form a large rectangle and the apparent shift in colors from each hue of the rainbow would be more apparent.
Rainbow Car Conventions
The Peach State Challenger Car Club Recently Aligned Autos as a Spectrum
Trend Themes
1. Car Color Customization - As car enthusiasts continue to personalize their vehicles, opportunities arise for disruptive innovation in sustainable/custom color technology.
2. Drone Footage for Event Documentation - The use of drones for capturing footage of events provides an opportunity for companies that produce drones and also creates need for new skills in drone operation and footage editing.
3. Vehicle-specific Enthusiast Clubs - As niche clubs like The Peach State Challengers gain popularity, there is an opportunity to disrupt the market by creating new clubs for other specific car models and building communities around them.
Industry Implications
1. Automotive Customization - The trend towards personal customization and rainbow-colored cars creates opportunities for companies that manufacture and distribute car wraps, paint products, and auto accessories.
2. Drone Technology - The growing market for drones that are affordable and easy to operate opens up disruptive innovation opportunities for tech companies that specialize in drone technology and accessibility.
3. Event Planning - As more events require drone footage and unique angles for online content, there is an opportunity to revolutionize the event-planning industry by integrating drone technology and expertise into their services.