Lowell Herb Co. has just debuted its latest marijuana-inspired creation, a cannabis flower crown which arrives just in time for the Coachella music festival. These are the same people who rolled out a marijuana bouquet not all that long ago. Now the flower crown looks like any other you'd see at a festival save for the marijuana that rings it. It's available as a free gift when medical marijuana patients purchase a $55 Coachella Blend pack from the Safe Access dispensary in Palm Springs, California. Lowell Herb Co. claims that the crown is a $60 value.
Of course the cannabis flower crown's biggest value is promotional. As more states legalize marijuana expect to see more atypical ways of distributing marijuana. Eventually it won't be enough to merely offer legal cannabis. Dispensaries and distributors will need to be creative to attract customers. Cannabis flower crowns and bouquets could just be the tip of the iceberg.
Marijuana-Topped Festival Accessories
The Cannabis Flower Crown Arrives Just in Time for Coachella
Trend Themes
1. Creative Cannabis Promotion - The rise of atypical ways of distributing marijuana as more states legalize it opens up opportunities for creative promotional strategies.
2. Marijuana-inspired Accessories - The introduction of cannabis flower crowns and bouquets signals a growing market for marijuana-inspired festival accessories.
3. Innovative Dispensary Marketing - With the increasing competition in the cannabis industry, dispensaries and distributors will need to think outside the box to attract customers and stand out from their competitors.
Industry Implications
1. Cannabis Industry - The cannabis industry will benefit from the innovative marketing strategies and the growing market for marijuana-inspired festival accessories.
2. Event Planning and Festivals - Event planning and festival industries can explore opportunities in catering to the growing demand for marijuana-inspired accessories.
3. Promotional Products Industry - The promotional products industry can tap into the trend of creative cannabis promotion by offering customized marijuana-inspired accessories.