Scarlet Lady Date-Keepers

Actress Eva Green is Red Hot in the latest Campari Calendar

The 2015 edition of the Campari Calendar stars French actress Eva Green. Dressed in a variety of red looks, she takes on the theme 'Mythology Mixology' enthusiastically. Channeling everything from her inner boxer to a chorus girl and even a moon walker, the Campari Calendar is full of fantasy, which is a great concept to bring into the new year.

Shot by photographer Julia Fullerton-Batten, the Campari Calendar also highlights staple cocktails including Campari Orange Passion and Bar Camparino. Green says, "For me, this project was about much more than simply producing a Calendar. It was about telling a series of stories in an imaginative, creative and beautiful way--and that’s exactly what we’ve achieved." Style and imagination is at its finest here.
Trend Themes
1. Imaginative Storytelling - Creating immersive narratives through visually stunning content opens up opportunities for brands to connect with their audience in unique ways.
2. Theme-based Marketing - Employing a consistent theme across marketing campaigns creates a cohesive brand identity and helps in crafting compelling narratives.
3. Celebrity Collaborations - Collaborating with prominent celebrities adds star power to brand campaigns and helps in attracting attention and generating buzz.
Industry Implications
1. Fashion and Apparel - The fashion and apparel industry can leverage imaginative storytelling to create captivating campaigns that resonate with consumers.
2. Food and Beverage - The food and beverage industry can incorporate theme-based marketing to create unique experiences for consumers and strengthen brand loyalty.
3. Entertainment and Media - The entertainment and media industry can explore celebrity collaborations to enhance brand visibility and create engaging content.

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