Dessert-Inspired Granola Bars

The Kashi Chewy Nut Butter Bars are Made with Organic Ingredients

The Kashi Chewy Nut Butter Bars come as a line of indulgent bars that are formulated to be a delicious yet organic option that incorporates a number of natural ingredients to satisfy your sweet tooth.

The bars include four flavor options including Chocolate Trail Mix, Almond Snickerdoodle, Salted Chocolate Chunk and Coconut Cashew Macaroon. All of the different varieties are made with almond butter except the Coconut Cashew Macaroon which is crafted using cashew butter. The bars are packed with protein and whole grains, and are free of gluten.

The Kashi Chewy Nut Butter Bars are being marketed as an alternative product that will help to increase the amount of organic farmland in the United States.
Trend Themes
1. Indulgent Organic Snacks - Opportunity for disruptive innovation: Develop innovative and indulgent organic snacks to meet the growing demand for healthier yet flavorful options.
2. Protein-rich Granola Bars - Opportunity for disruptive innovation: Create protein-rich granola bars using natural ingredients to cater to health-conscious individuals seeking convenient and nutritious snacks.
3. Gluten-free Treats - Opportunity for disruptive innovation: Invent gluten-free treats that are delicious and made with organic ingredients, appealing to consumers with dietary restrictions and a desire for healthier snacks.
Industry Implications
1. Organic Snack Industry - Opportunity for disruptive innovation: Redefine the organic snack industry by developing new products and flavors that combine indulgence with organic and natural ingredients.
2. Health Food Industry - Opportunity for disruptive innovation: Transform the health food industry by creating protein-rich granola bars that are both tasty and nutritious, appealing to fitness enthusiasts and health-conscious individuals.
3. Gluten-free Market - Opportunity for disruptive innovation: Tap into the gluten-free market by offering a range of gluten-free treats made with organic ingredients, satisfying the demand for healthier, allergy-friendly snacks.

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