Boho Flower Motif Couture

The Burberry Prorsum Fall 2014 Collection is Tribal and Crafty

Inspired by the 20th century British Bloomsbury set of artists, intellectuals, philosophers and writers at Charleston, the Burberry Prorsum Fall 2014 runway collection is all about celebrating the decorative arts and tribal prints.

Choosing to give the traditional Burberry plaid print a rest for the fall season, the new Burberry Prorsum Fall 2014 is full of boho flower motifs and a patchwork of textures and prints.

Featuring hand-painted leafs motifs and patterned rugs on shearling jackets, trench coats, silk crepe dresses, scarves, toggle belts, handbags and booties, the delicate free-hand drawn collection is beautifully crafted.

Using wool and cashmere blankets as shawls and scarves, the English-woven gabardine organdy and Scottish-woven cashmere come in shades of cameo pink, bright olive and elderberry. The collection also includes one-off, hand-painted coats and bags.
Trend Themes
1. Boho Flower Motifs - There is an opportunity for designers and fashion retailers to incorporate unique and freehand floral patterns into their collections and appeal to a more bohemian and artsy aesthetic.
2. Tribal Prints - Using tribal prints in designs and marketing could attract consumers seeking bold and unique fashion statements that stand out from the crowd.
3. Hand-painted Textiles - Hand-painting fabrics for clothing and accessories could introduce a personal and artisanal touch that sets designers and brands apart from competitors with mass-produced items.
Industry Implications
1. Fashion/ Apparel Industry - The fashion industry could utilize these decorative art and tribal-inspired trends in their collections to appeal to a wider, more eclectic audience and stay on trend.
2. Interior Design Industry - Home goods designers and manufacturers could draw inspiration from the Bohemian aesthetic and incorporate tribal prints and hand-painted textiles into their decor lines to stay competitive.
3. Textile Industry - Textile companies can invest in developing unique fabrics like wool and cashmere blankets and organdy and Scottish-woven cashmere to provide designers with high-quality materials for these trendy patterns and styles.

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