Grabercars offers a do-it-yourself (DIY) sports car kit, less engine, called La Bala. It is available in two models, La Bala Street and La Bala Track. The engine and some other parts, you will have to buy at a local junk yard or used auto parts dealer. The buyer must be able to weld, grind, cut, and follow a schematic to wire and fabricate.
Quite a challenge for the DIY enthusiast!
Implications - With so many products being put on the market, many consumers are feeling frustrated with not having a say in how these items are made. Companies should consider more interactive products and campaigns in order to appeal to these customers.
Build Your Own Sports Car
DIY Grabercar
Trend Themes
1. Interactive Products - Companies should consider more interactive products and campaigns in order to appeal to customers who want to have a say in how items are made.
2. DIY Enthusiast - The rise of DIY enthusiasts presents an opportunity for businesses to offer products and services that cater to their specific needs.
3. Used Auto Parts - The demand for used auto parts is increasing as more consumers opt for DIY car projects like building their own sports cars.
Industry Implications
1. Automotive - The automotive industry can tap into the DIY market by offering DIY car kits and specialized services to cater to DIY enthusiasts.
2. Manufacturing - The manufacturing industry can explore opportunities to create interactive products that allow consumers to customize and participate in the production process.
3. Auto Parts - The auto parts industry can capitalize on the demand for used auto parts by providing a wide range of options for DIY enthusiasts building their own cars.