Just when we thought the Lamborghini Reventón was the most expensive and most exclusive car, we see the new Bugatti Veyron Pur Sang.
Only five have been made and they are each already sold. The price: £1,000,000.
The main difference between the Pur Sang and the standard £800,000 Veyron is that the stunning paint job the finish is actually raw aluminum and carbon fiber. Overall this helped make the pricey roadster 100 kg lighter...
If you're curious, here's the new Lambo:
Ultra Ultra Luxury Autos
Bugatti Veyron Pur Sang is $2 Million and Limited Just 5
Trend Themes
1. Ultra Luxury Autos - Opportunity for luxury car manufacturers to create ultra-exclusive and high-priced models with unique and innovative features.
2. Limited Edition Cars - Potential for car companies to produce limited edition models with a small production run, catering to the demand for exclusivity and collectability.
3. Premium Automotive Materials - Disruptive innovation opportunity to develop lightweight and high-performance materials, such as raw aluminum and carbon fiber, for luxury car manufacturing.
Industry Implications
1. Luxury Automotive - Opportunity for luxury car manufacturers to cater to high-end customers seeking exclusive and premium vehicles.
2. Collectible Car Market - Potential for the growth of a niche market focused on limited edition and rare cars, appealing to collectors and enthusiasts.
3. Advanced Materials Manufacturing - Opportunity for companies specializing in advanced materials to collaborate with luxury car manufacturers and develop innovative solutions for lightweight and high-performance automobiles.