Caffeinated Sparkling Water Drops

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SodaStream and bubly Debut the 'bubly bounce for SodasStream’

SodaStream and bubly are launching a new ‘bubly bounce for SodasStream’ in three flavors: ‘Triple Berry,’ ‘Citrus Cherry,’ and ‘Blueberry Pomegranate.’ Each ‘bubly bounce’ flavor contains 19mg of caffeine per 12 fluid ounce serving, zero calories, and sweeteners, making it the perfect addition to your morning routine. The fruitful drops can be incorporated into your beverage rotation by using a SodaStream sparkling water maker to craft a drink, then simply add your ‘bubly bounce’ drops into the drink and consume.

The ‘bubly bounce’ bottle uses eco-friendly glass and holds 12 liters of sparkling water, allowing consumers to enjoy tasty beverages sustainably. The drops can be purchased at SodaStream’s website or at select retailers starting in August.
Trend Themes
1. Caffeinated Water Drops - The creation of caffeinated water drops offers an innovative way for consumers to add caffeine to their drinks and a disruptive opportunity for beverage companies to develop more functional beverages.
2. Sodastream Innovations - SodaStream's collaboration with bubly and the launch of 'bubly bounce for SodaStream' presents an opportunity for the company to develop more flavored and functional drops, expanding their product line.
3. Eco-friendly Beverage Packaging - The use of eco-friendly glass bottles for the 'bubly bounce for SodaStream' presents an opportunity for beverage companies to explore more eco-friendly packaging options and capitalize on the growing interest in sustainable products.
Industry Implications
1. Beverage Industry - The introduction of caffeinated water drops presents a disruption for the beverage industry and an opportunity for companies to develop more functional and inclusive beverage options.
2. Home Appliance Industry - SodaStream's collaboration with bubly and launch of new 'bubly bounce' flavors presents an opportunity for home appliance companies to innovate and develop more versatile and functional sparkling beverage makers.
3. Eco-friendly Packaging Industry - The use of eco-friendly glass bottles for the 'bubly bounce for SodaStream' presents an opportunity for packaging companies to explore more sustainable materials to meet the growing demand for eco-friendly products.

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