Boylston Trading Company is a new high-end men's clothing website that just launched a collection of awesome men's clothing for the fashion elite. Boylston Trading showcases a wide variety of attire meant for both the hip, urban type and classic contemporary guys the world over.
Based out of Boston, Massachusetts, Boylston Trading Co. is a marriage of labels from across the world. Many of the labels originate from California and New York, but the special thing about Boylston Trading is that just as many of the handpicked labels originate from more obscure locations within the United States (how many other high-end boutiques offer labels from New Hampshire?) and across Europe and Asia.
A great example of Boylston Trading Company's unique product offering is with the new high-end offerings by Timberland (of New Hampshire). Legendary for exceptional product quality, Boylston Trading boasts Timberland's newest departure from their classic steel-toed workboot, offering sleek boots that will kick up any outfit. Take, for example, the Eastern Standard High Chukka, pictured here in a creamy tan leather, which feign a resemblance to classic Timberland boots worn for work, yet have an undeniable elegance the originals lack. This is classic style, graduated.
Boylston Trading Company is named from the street it is headquartered on in Boston and is presently only online, but a new brick-and-mortar storefront is set to open on the intersection of Boylston Street and Arlington Street in Boston's Backbay neighborhood. Be sure to stop by the Boylston Trading Boutique when it opens in early 2012.
Boston Bloke Boutiques
Boylston Trading Company Caters to the Fashion Elite
Trend Themes
1. High-end Men's Clothing - Opportunity for disruptive innovation in offering unique and exclusive high-end men's clothing online.
2. Global Label Collaboration - Opportunity for disruptive innovation in curating a collection of handpicked labels from various locations worldwide.
3. Online-to-brick-and-mortar Expansion - Opportunity for disruptive innovation in opening a physical boutique to complement the online presence and enhance the overall customer experience.
Industry Implications
1. Fashion Retail - Disruptive innovation opportunities in the fashion retail industry by offering high-end men's clothing and curating global label collaborations.
2. E-commerce - Disruptive innovation opportunities in the e-commerce industry by providing a seamless online shopping experience for exclusive high-end men's clothing.
3. Brick-and-mortar Retail - Disruptive innovation opportunities in the brick-and-mortar retail industry by creating a unique boutique experience for customers with a focus on high-end men's clothing.