Colourpop's holiday-inspired makeup collection is dubbed 'Boudoir Noir.' The new collection from the brand drew its inspiration from romance, offering the wearer a dreamy and sensual color palette that's perfect for achieving a number of desired looks this holiday season.
Just because consumers are expecting to stay inside more this season, doesn't mean they can't dedicate more time to trying out new makeup looks. The new collection is perfect to do so with as it is comprised of two eyeshadow palettes, a glitter shadow set, four lip oils, and two blushes, all of which elicit a dreamy and romantic aesthetic. Perfect for the winter season, the Boudoir Noir collection contains lots of glitter alongside deeper tones of red and purple.
Romance-Inspired Makeup Sets
Colourpop's Boudoir Noir Collection is Available for the Winter
Trend Themes
1. Romance-inspired Makeup - There is an opportunity to create more romance-inspired makeup collections that appeal to consumers looking for dreamy and sensual color palettes.
2. Holiday-inspired Makeup Collections - More brands can create holiday-inspired makeup collections that offer glittery shades and deeper tones of red and purple to cater to the holiday season mood and trends.
3. Lip Oils - The popularity of lip oils as a new and innovative makeup product presented in Boudoir Noir collection opens an opportunity for brands to explore more natural and hydrating lip oil formulas.
Industry Implications
1. Beauty Industry - The beauty industry can explore new makeup collections inspired by romance and focused on seasonal trends to attract consumers who are looking to experiment with new looks.
2. Cosmetics Industry - The cosmetic industry can cater to the demand of the consumers and offer new innovative products like lip oils that are natural, finish-free, and hydrating.
3. Retail Industry - Retailers can highlight the holiday-inspired makeup collections through their marketing campaigns and offer them alongside seasonal apparel to increase sales and revenue during the winter season.