'Secret Escape' is a hotel platform that makes it easier for consumers to book luxury accommodations. For the average traveler, staying in a five-star hotel is not an affordable option. This service democratizes luxury travel by making it inexpensive to stay at upscale hotels.
Secret Escape is a membership-based service that can be used to book luxury accommodations. The service relies on flash deals to provide consumers with access to hotels that would normally be out of their price range. In exchange for helping hotels fill up empty rooms, Secret Escape provides consumers with as much as 70 percent off the price of their hotel or vacation. The accommodations are handpicked by the service and span a number of different cities in the US and abroad.
Luxury Hotel-Booking Platforms
This Online Travel Agent Helps Consumers Book Luxury Accommodations
Trend Themes
1. Affordable Luxury Travel - Secret Escape democratizes luxury travel by offering flash deals on upscale accommodations, making them affordable for average travelers.
2. Membership-based Hotel Platforms - Secret Escape's membership-based service offers exclusive access to luxury accommodations at discounted prices, disrupting the traditional hotel booking model.
3. Flash Deals for Hotel Bookings - Secret Escape relies on flash deals to help consumers save up to 70% on luxury hotel bookings, creating opportunities for spontaneous and cost-effective travel.
Industry Implications
1. Online Travel Agencies - Secret Escape's disruptive model challenges traditional online travel agency platforms by offering exclusive luxury hotel deals through a membership-based service.
2. Hospitality and Accommodation - Secret Escape disrupts the traditional hotel industry by providing a platform for filling empty rooms with flash deals, increasing occupancy rates and revenue for hotels.
3. Technology and Travel - Secret Escape's incorporation of technology in its flash deal platform disrupts the way consumers access luxury accommodations, making it more accessible and affordable.