Boardroom Spirits has announced it will be launching the ‘Original Lemon Vodka Iced Tea’ and ‘Peach Vodka Iced Tea’ in stores throughout the MA region, including Martha’s Vineyard, Nantucket, Truro, and more. The vodka iced teases are packaged using 100% compostable and biodegradable E6PR rings and feature the "perfect balance of smooth, premium vodka."
The ‘Original Lemon Vodka Iced Tea’ and ‘Peach Vodka Iced Tea’ contain no artificial coloring, flavors, sugars, or preservatives. Consumers can purchase the delicious cocktails in a pack of four, 12-oz cans, for approximately $13.99 USD.
"We’ve seen the demand for our ready-to-drink canned cocktails surge in PA over the last year," said Marat Mamedov, Founder of Boardroom Spirits. "The opportunity to bring our popular product offerings like the Vodka Iced Tea beyond the PA area is both exciting and rewarding for us and we hope to create as large of a fanbase in the MA area."
Canned Cocktails Expansions
Boardroom Cocktails Announces its Canned Cocktails are Coming to MA
Trend Themes
1. Canned Cocktails - The rise of canned cocktails presents an opportunity for beverage companies to offer convenient and eco-friendly options to consumers.
2. Biodegradable Packaging - The use of biodegradable packaging in canned cocktails can be a disruptive innovation for companies looking to reduce their environmental impact.
3. Clean Label Drinks - The demand for natural ingredients and transparency in labeling presents a trend towards clean-label canned cocktails that avoids artificial ingredients.
Industry Implications
1. Beverage Industry - The beverage industry can innovate with new flavor combinations and sustainable packaging materials for canned cocktails to capture the growing market demand.
2. Sustainability Industry - The use of biodegradable packaging in Boardroom Spirits' canned cocktails presents a disruptive opportunity for the sustainability industry to offer eco-friendly solutions for other beverage companies to adopt.
3. Retail Industry - Retailers can cater to consumers' growing preference for convenient, ready-to-drink cocktails by stocking their shelves with a variety of canned cocktail options, including those with natural ingredients and eco-friendly packaging.